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all advertising assumes the vast majority of people are stupid - and have a herd mentality - and they are 100% correct.
all you have to do is print a big red FREE on a product and it flies off the shelf.
(or MORE)
they continue to advertise the way they do because it works.
sure if you possess an intelligence level somewhat above that of a water chestnut you'll take exception to the insulting stupidity of 90% of all forms of advertising ...
but guess what...
if you possess that degree of intelligence you're in a small 'priviledged' minority.
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You make stupid look smart.
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